She Starts Over

Community Guidelines

How we treat one another inside She Starts Over

Version 1.3  ·  Last updated 8 October 2026

1. What we are building together

The strongest businesses aren’t built by founders who do everything themselves. They’re built by founders who know when and how to ask for help, lean on others, and surround themselves with the right people.

She Starts Over is a space to build ambitious businesses with the support, perspective and community that make the journey more sustainable, while creating businesses that genuinely fit the lives we want to live.

2. Build intentionally

Build a business that reflects what matters to you, and give yourself permission to adapt, iterate or change direction when it no longer does.

This is about regularly checking in with where you’re going, why you’re building it and whether it still feels right for you. Your business can evolve as you do.

We believe a successful business should support the life you want to create.

That means we make space for different definitions of success.

Inside She Starts Over, you are welcome to:

You do not need to follow someone else’s version of entrepreneurship to belong here.

3. Build together

We don’t have to figure everything out alone. We share ideas, perspectives, knowledge, support and opportunities, and we lean on each other when we need another perspective or a helping hand.

We encourage members to share:

You do not need to have all the answers before contributing. Sometimes asking a thoughtful question is just as valuable as giving advice.

When offering support, consider asking:

Not every challenge needs to be solved immediately.

4. Protect your well-being

Protect the boundaries, energy and relationships that allow you to build sustainably. Growth shouldn’t require you to constantly override your own needs or sacrifice the life you’re building your business for.

We are building businesses we can actually live with.

That means we do not glorify:

You are allowed to take breaks, have a quiet week, protect your energy and say no.

We can be ambitious while still being human.

5. How we want the community to feel

Supportive, honest and useful.

When someone brings a challenge, we agreed to:

  1. Ask questions before giving advice: understand the situation first.
  2. Share from experience: “Here’s what worked for me” rather than presenting our perspective as the one right answer.
  3. Be kind and honest: challenge each other when it could genuinely help.
  4. Don’t leave someone hanging: if a member asks a question, respond if you can.
  5. Lead with genuine support: we’re here to help each other move forward, not to prove who knows best.

6. Ask before advising

Advice can be helpful, but unsolicited advice can sometimes feel overwhelming.

Before offering feedback, consider asking:

Remember that your experience may be useful without being universally applicable.

Use language such as:

rather than:

7. Respect confidentiality

What is shared inside She Starts Over should be treated with care.

Please do not:

If you want to share something someone else said, ask them first.

A simple rule:

8. Celebrate without comparison

There is room here for different stages of business.

Some members may have their first client. Others may have a full pipeline, a team or years of experience.

We celebrate:

Please avoid turning the community into a competition around:

Someone else’s progress does not make yours less meaningful.

9. Respect different perspectives

Members may have different:

You do not need to agree with everyone.

You do need to communicate respectfully and avoid:

If a conversation becomes tense, pause before responding. It is okay to disagree without making someone feel unwelcome.

10. Protect your own boundaries

You decide what you share and how involved you want to be.

You are never required to:

Please respect other members’ boundaries in the same way.

11. The Member Lounge

The Member Lounge is the space for everything that happens between our sessions: the conversations, questions, wins and little moments that make a community feel alive.

You can use it to share:

Keeping the Lounge useful

We agreed that the main Lounge shouldn’t become a place for unsolicited selling or spam.

There will be dedicated spaces for collaborations & referrals and sales, so members have a place to share relevant opportunities while keeping the main Lounge focused on conversation, connection and support.

A rhythm, not another obligation

Rather than creating rigid Monday/Friday posting requirements, we’ll experiment with flexible windows:

The goal is to create a rhythm that helps us stay connected without turning the community into another task to keep up with.

Where things belong

Before posting, consider where your contribution belongs:

You do not need to get the category perfect every time. The goal is simply to help conversations stay easy to find.

12. No unsolicited selling or aggressive promotion

She Starts Over is a community first.

You are welcome to talk about your business, share what you are working on and celebrate your offers. However, please avoid:

Before sharing an offer, ask yourself:

When in doubt, ask for permission first.

13. Share responsibly

When sharing resources, recommendations or advice:

She Starts Over is not a substitute for legal, tax, financial, medical or mental-health support.

14. Our rhythm

Founder Sessions

Every other Wednesday at 4:00 PM CET.

Members are asked to:

15. Our founding commitment

As founding members, we’re not just joining a finished community.

We’re helping build it.

That means showing up, sharing honestly, contributing ideas, giving feedback and helping create the kind of community we would want to belong to.

The agreements above are a starting point, not something set in stone. As we experience the community together, we can continue to question, refine and evolve how we do things.

16. When something does not feel right

If you experience or witness something that goes against these guidelines, you can contact Urte privately at:

Email: Urte@shestartsover.com

You can also send a private message through Heartbeat.

You do not need to handle a difficult situation alone.

Depending on the situation, we may:

Our goal is to protect the well-being and trust of the community while handling concerns fairly and thoughtfully.

17. Our shared agreement

By participating in She Starts Over, we agree to help create a space where we can:

These guidelines are not about being perfect.

They are about being intentional in how we treat one another.

Most importantly, we’re here to build businesses that support the lives we want, and to have people around us who make the journey feel a little less lonely and a lot more human.

She Starts Over is operated by Urte Pocs, sole trader, Diemen, the Netherlands. KvK 93444028. A PDF copy of this document is available on request at urte@shestartsover.com.