Welcome to your inner circle

Because building a successful business shouldn't mean carrying everything alone.

Become a member 🤍 Not sure yet? Experience it first →

Where meaningful connections begin

This space is made for you if...

You've built a business around your expertise, whether that's coaching, marketing, branding, design, consulting, or something entirely your own.

And while you're proud of what you've built, you don't believe success should come at the expense of the life you're creating.

You want to grow your business without feeling like you have to carry everything yourself. You've done the networking events. The small talk. The endless LinkedIn connections.

Now you're looking for something deeper. Meaningful relationships with women who understand the realities of entrepreneurship: women who celebrate your wins, support you through the difficult moments, and remind you that you don't have to carry it all alone.

Urte, founder of She Starts Over
Our philosophy

What we believe

We believe the strongest businesses aren't built by founders who do everything themselves, but by founders who know when to ask for help, lean on others, and surround themselves with the right people.

Because the women in your corner don't just change your business. They change how it feels to build it.

Urte, founder of She Starts Over
Hi, I'm Urte

A little bit about why
She Starts Over exists

A few years ago, I found myself moving from one milestone to the next without stopping to ask what I actually wanted my life to look like. What kind of life am I trying to build? What does success actually mean to me? And what am I willing, or unwilling, to sacrifice for it?

I wanted to start over, not by starting from scratch, but by intentionally redesigning my life around what truly matters to me.

When I eventually started my own business, I was looking for something many of us are searching for: more freedom and alignment.

It turns out I wasn't the only one. So many women start businesses looking for more freedom, yet somewhere along the way entrepreneurship quietly becomes another version of the life they were trying to leave behind: filled with more pressure, more responsibility, and the feeling that everything depends on them.

That's when everything clicked. Building a successful business shouldn't come at the expense of the life you wanted it to create. And it shouldn't mean carrying everything alone.

That's why I created She Starts Over: a trusted circle for women who believe there's a more intentional way to build, where meaningful relationships, shared support and genuine connection are just as important as business growth.

Because when you have the right women in your corner, you don't just build a better business. You build one that supports the life you're creating.

What's inside

Here's what being a member looks like

💬

Founder Circles

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Founder Circles

We alternate between Founder Circles, where we tackle a real business challenge together, and Feedback Sessions, where you receive thoughtful input on your content, offer or next move.

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🏠

Your Inner Circle

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Your Inner Circle

The space between sessions where the real relationships are built. Share your weekly intentions, celebrate the wins, ask for advice, or simply check in when your mind won't switch off. This is where day-to-day connection lives.

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🌙

Monthly Reset

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Monthly Reset

A dedicated space to pause before the next month begins. Together, we'll reflect on what's energising you, what's draining you, and whether your business is still supporting the life you're building.

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☕

In-Person Gatherings

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In-Person Gatherings

From cosy brunches and dinners to occasional co-working days, we create space to connect beyond the screen. Because some conversations are better over coffee and croissants.

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A close-up moment of solopreneur work — laptop and coffee
Is this for you?

This community is made for you if...

This is for you if

  • You run an established, service-based business built around your expertise
  • You believe building a successful business shouldn't come at the expense of the life you're creating
  • You're looking for meaningful founder relationships, not just more networking
  • You value generosity, honesty, and showing up for others as much as they show up for you
  • You're ready to stop carrying everything on your own and build alongside women who genuinely understand the journey

This isn't for you if

  • You're building the next VC-backed startup or scaling a tech product
  • You're chasing growth at any cost, even if it comes at the expense of your wellbeing
  • You're primarily looking for business strategy, leads, or clients
  • You prefer to build completely independently and don't see value in giving or receiving support
  • You're still in the ideation stage and looking for inspiration rather than actively building your business
Urte with fellow solopreneurs, connecting in person

Founding membership

Become a founding member

She Starts Over is opening to a small founding group of 10 women. Founding members receive a special rate locked in for their first 6 months, as a thank you for being among the first through the door.

Become a member 🤍

Fill in a short form. I read every application personally and reply within a few days.

Accepting applications · Only 10 founding spots
Not sure yet?

Experience She Starts Over
in person first.

She Connects is a curated online event and the best way to feel the energy of the community before committing to membership.

Not another networking event. A genuine, curated experience, intentionally designed to create real connections.

U Urte Pocs Come say hello on LinkedIn ↗
Upcoming event

She Connects

August 19th · 12PM CET · Online · €25
Reserve your spot →
How it works

Three steps to joining

01

Apply to join

Fill in a short application; it takes about 5 minutes. I read every one personally before getting back to you.

02

Let's talk

We'll have a genuine conversation about what you're building and what you're looking for. I'll share what the community looks like in practice. If it feels like a mutual fit, you're in.

03

Welcome home

Once you join, you'll be welcomed into the community and introduced to your fellow founding members. This is where it begins.

Become a member 🤍

Build a business that supports your life.

You don't have to carry it all alone.

Become a member 🤍